question 1:  The documentary makes clear how psychological knowledge leads to c

question 1:  The documentary makes clear how psychological knowledge leads to consumer manipulation.  In approximately 200 words, what did you find most surprising about this historical look at our society? 
question 2:  Some of the manipulation techniques seem rather blatant compared to the sophisticated way media is constructed today. In approximately 200 words, describe any similarities that you see between earlier efforts to manipulate the individuals to consume or behave in desired ways and what you see in contemporary society.  
video link: 
part 1:  https://www.youtube.com/watch?v=DnPmg0R1M04&t=5s
part 2:  https://www.youtube.com/watch?v=fEsPOt8MG7E&t=2005s
part 3:  https://www.youtube.com/watch?v=ub2LB2MaGoM&rco=1